Mercedes AMG Petronas partners with Rubric to efficiently manage race data

By | September 13, 2017

Bangalore, 13 Sept. 2017: Vishal Krishna is a good friend and former colleague at the New Indian Express. Of late, we lost touch but I have been reading his stories after I encountered his story tweets and read this one when, the subject of our present story, BIPUL SINHA visited India last in July. This Business Editor’s piece will give you a fair background of the start-up that inked the deal with the top F1 team today.

“When four technocrats come together to start up, a technologically profound and disruptive company like Rubrik happens,” Vishal wrote. “Bipul Sinha, Arvind Jain, Soham Mazumdar and Arvind Nithrakashyap joined hands to put together a technology that can pull data of an organisation from public and private clouds in an instant, making a CTO’s life a lot easier,” he wrote in

You can read the story here:

Ok coming to the news, Mercedes-AMG Petronas Motorsport, the top F1 team, on Wednesday confirmed a new team partnership with Rubrik, specialists in Cloud Data Management. Ribric, one of the fastest growing enterprise software companies in the Silicon Valley will work with the team to accelerate the protection of race data. Mercedes will use Rubrik’s data backup and recovery technology at their headquarters to improve data management, a press release said here today.

Mercedes are currently leading the Constructor’s World Championship in Formula 1 with lead driver Lewis Hamilton gunning for the F1 Driver’s Championship. Valtteri Bottas is the other driver who has become a strong teammate for Hamilton in his first year at the marque outfit.

With data volumes, backup and recovery requirements becoming ever more demanding in Formula One, the team is investing in class-leading technology in order to stay ahead. Specifically, the team will be using a multi-node Rubrik cluster at their Brackley headquarters to protect the team’s critical race data.

The team will also use Rubrik’s REST API (Application Programming Interface) to integrate with their current tools to analyse their data utilisation. With this information, the team expects to become even more efficient in how it manages and utilises the vast volumes of race data.  Recognized by Forbes on the Cloud 100 and as a Next Billion Dollar Startup, Rubric is expected to efficiently manage the race data to yield high-performance results.

“We are delighted to welcome Rubrik to Mercedes-AMG Petronas Motorsport,” commented Toto Wolff, Head of Mercedes-Benz Motorsport. “In the fast-moving world of information technology, it’s essential to be right at the forefront, particularly for us in the area of data management, and we look forward to working with Rubrik to maximise our potential in this area.”

“Mercedes-AMG Petronas Motorsport is at the forefront of adopting new technologies within the racing world,” said Bipul Sinha, co-founder and CEO, Rubrik. “Rubrik’s cloud data management platform will enable the team to access and manage critical race information, providing them with a new competitive edge. We are excited to partner with Mercedes-AMG Petronas Motorsport to turbocharge their innovative approach to data management and contribute to their continued success.”

eom/david/with inputs from Mercedes release